Ecommerce that converts

WooCommerce Development

Powerful e-commerce solutions that convert visitors into customers. You get a strong WooCommerce foundation that supports customer trust, smoother growth, and easier improvements over time, including subscription-ready journeys for recurring revenue.

“He gave a great boost to my website that is now on first page in Google search.”
FM
Francesca Moresi
Private Therapist London

Trusted by organisations including

King's College LondonRecruitment RevolutionBeast Bin BagsEdelman

Start your WooCommerce project

Tell me what you need and I’ll reply with the best next step, usually within 24 hours.

Prefer to talk it through? Book a call · WhatsApp

James Whayman, WildPress founder, at his laptop

Meet the developer

Hi, I’m James

I run WildPress from Battersea, London. I build and manage each project myself, and for larger projects I bring in a team of experienced freelancers to help with the more specialist work.

Most of my clients are small business owners who need their website to do real work: take enquiries, sell, publish, or connect to the systems behind the business. That shapes how I build. Less chasing design awards, more making sure the site is fast, secure, and still doing its job years after launch.

You deal with me from the first call through to launch, and most clients stay on afterwards. Some of the sites I look after today I built years ago.

What clients say about working with James

Direct access

“I like the fact I am speaking direct to James who is building the site rather than speaking to a junior account manager.”
JS
Jonnie Shearer
Beast Store

Reliable delivery

“The work was delivered quickly and exactly as quoted, with a high standard of quality.”
OL
Oli Lacigova
OpenSwim

Business focus

“He's very thoughtful, reliable and always tries to match the web design & functionality to one's mission and KPIs.”
IS
Irena Schneider
CSGS, Kings College London

What is included

What gets covered in a WooCommerce build

A WooCommerce project covers the full selling journey: products, checkout, payments, shipping, subscriptions, integrations, performance, tracking, and the operational setup your team needs after launch.

Customer journey

A store built around how people buy

WooCommerce delivery starts with the buying journey, not just product pages. We shape browsing, product detail, basket, checkout, account, and post-purchase flows around the way your customers make decisions.

Product and checkout flow Mobile purchase paths Post-purchase emails

Payments and shipping

The practical commerce rules configured properly

Payment gateways, shipping rules, tax settings, fulfilment logic, customer notifications, and order handling need to work together. We configure the operational pieces so the store is usable day to day.

Payment gateways Shipping and tax rules Order handling

Subscriptions

Recurring revenue and membership flows where needed

If the business model includes subscriptions, memberships, repeat orders, or custom checkout rules, we plan those flows carefully so customers can buy clearly and your team can manage the operational side.

Subscription checkout Membership access Renewal workflows

Integrations

Connect the store to the tools around it

Ecommerce rarely stops at WooCommerce. We can connect marketing platforms, CRMs, email tools, analytics, fulfilment systems, stock workflows, payment providers, and custom APIs where the business needs them.

CRM and email tools Analytics and tracking Fulfilment integrations

Performance

A faster store under real buying conditions

Stores need careful performance work because product pages, checkout, account areas, and plugins can become heavy quickly. We plan caching, hosting, assets, images, and plugin choices around real customer flows.

Checkout performance Hosting review Plugin stack control

Launch readiness

Test the revenue-critical paths before going live

Before launch, we check payments, orders, taxes, shipping, emails, analytics, mobile usability, stock behaviour, redirects, and recovery routes so the store can start selling with fewer surprises.

Payment testing Order and email checks Launch QA

Process

01

Store Requirements

We map products, pricing rules, checkout needs, fulfilment, subscriptions, tax, shipping, and operational constraints before the store build starts.

02

Commerce Architecture

We choose the WooCommerce setup, plugins, checkout structure, payment gateways, hosting requirements, and integration points that best fit the business model.

03

Store Build

Product templates, checkout flows, account areas, payment configuration, tracking, and customer emails are built or configured around the agreed journey.

04

Launch Checks

We test checkout, payments, orders, emails, analytics, mobile flows, performance, and recovery routes before the store goes live.

Common questions

Frequently Asked Questions

Search common questions or choose one from the list to see the answer.

Process Outline

  1. 1 Store Requirements
  2. 2 Commerce Architecture
  3. 3 Store Build
  4. 4 Launch Checks

Core Technologies

WooCommerce WordPress Payment Gateways PHP JavaScript MySQL

Key Info

Commerce Focus
Built around conversion flow, checkout reliability, and operations.
Integration Scope
Supports shipping, tax, reporting, and customer workflow tools.
Post-launch
Structured rollout support and iterative enhancement options.

Trusted by organisations including

3R Strategy
Hex Digital
Strategy By Design
Hearts And Minds
Fiona Mcdonald
TBA Wholesalers
Edelman
The Cocktail Service
Pen Test Partners
Brother Cycles
The Cocktail Society
Lida

Launch guidance

"James provided great advice, helping me with the launch of my website and my social media accounts."
AG
Anna Gulevich
Real Estate

Clear process

"James made the process clear from the start."
DL
Darryl Lampen
Personal Trainer

Reliable delivery

"The work was delivered quickly and exactly as quoted, with a high standard of quality."
OL
Oli Lacigova
OpenSwim
View project

Collaboration

"Highly skilled, a fantastic problem solver, personable, and easy to collaborate with."
WT
Wilde Toast

Problem solving

"James is very smart. He's not just a developer, he's good at problem-solving."
TB
Tom Bronock
The Cocktail Service
View project

Business focus

"He's very thoughtful, reliable and always tries to match the web design & functionality to one's mission and KPIs."
IS
Irena Schneider
CSGS, Kings College London
View project

High standards

"He worked incredibly quickly, producing code of a very high standard that was meticulously organised."
JF
James Finlayson
Verve Search

Knowledgeable

"Very professional and knowledgeable."
RC
Riccardo Conti
CatalyticAction

Ongoing ideas

"His wide knowledge, great skill set and continued support with new ideas helped to create my website."
NB
Noémi Balogh
Independent Fashion Retail

Archive website feedback

"James was patient with a wide range of uploads, always responsive, and happy to jump on a Zoom to talk through changes."
SD
Samuel De Canio
Centre for Nomadic Studies, KCL
View project

WooCommerce Delivery

Ready to launch or improve your store?

We can scope checkout, integrations, and growth priorities into a practical delivery plan.

Send the details first, then we can suggest the right next step.