The Cocktail Society Website

Shaking Up the Subscription Box Market with a Blend of Elegance and Customization

Custom built from provided mock-ups. Highly customised WooCommerce + WooCommerce Subscriptions for monthly personalised cocktail subscription boxes.

The Cocktail Society Website

Client Overview


The Cocktail Society required an engaging online platform that could manage a complex subscription service offering bespoke cocktail experiences. With a need to transition from an old system without loss of content or search rankings, the project demanded meticulous planning, data migration, and the implementation of an e-commerce solution that could handle customized subscription logic and high traffic volumes.

Project Goals

  • Create a visually appealing e-commerce storefront coupled with an intuitive subscription system, using WooCommerce subscriptions.
  • Leverage Elementor to provide the client’s in-house team the capability to build fresh landing pages based on custom templates.
  • Ensure optimal site performance, considering the expected high user load and transaction volume.
  • Migrate existing content, including blog posts and recipes, with improved structured data markup for enhanced SEO.
  • Deliver advanced subscription customization options to facilitate a superior customer experience while reducing administrative overhead.

Process and Development

  1. WooCommerce Subscription Setup: Utilized WooCommerce subscriptions as the foundation for the new site, accommodating flexible subscription models.
  2. Elementor Implementation: Adopted Elementor for straightforward content updates, empowering the client’s marketing team.
  3. Performance Optimization: Concentrated on load-time efficiency to support a seamless user experience.
  4. Content Migration: Transitioned valuable SEO content to the new platform, ensuring the preservation and enhancement of search rankings.
  5. Custom Subscription Features: Developed distinctive features such as gift subscriptions, monthly personalization, and self-service options.

Solutions Delivered

  • A seamless subscription-based e-commerce site that elegantly presents The Cocktail Society’s offerings and own-brand products.
  • Streamlined site management with custom Elementor templates for the creation of marketing collateral.
  • A high-performance platform equipped to handle a growing subscriber base without compromising on speed.
  • Sophisticated subscription options providing customers with control over their cocktail preferences and gift-giving abilities.


  • Provided The Cocktail Society with a robust e-commerce website contributing to a significant increase in their subscription base.
  • Optimized user experience with personalized subscription management, leading to greater customer satisfaction and loyalty.
  • Maintained SEO prowess through strategic content migration and structured data enhancement.
  • Established a successful ongoing partnership through a comprehensive care plan, ensuring lasting site functionality and growth.

Client Testimonial

I’ve said this to other people, but James is very smart. He’s not just a developer, he’s good at problem-solving. He can come up with a few solutions and talk them through with me. Some developers I’ve worked with need total direction. I like that James can get on with it without being told exactly what needs to be done, particularly with the more complicated builds.

Tom Bronock

Co-Founder - The Cocktail Service

The Cocktail Society Website


The Cocktail Society’s online transformation merges the artisanal charm of premium cocktail selection with the technical sophistication of modern e-commerce, capturing the spirit of innovation necessary to thrive in the subscription marketplace.

Are you looking to distill the essence of your brand into a subscription service that delights and retains customers? Book an intro call and let’s craft a tailored digital solution that garners measurable success.